This one’s personal. The Floorwalkers are my husband’s band, and I’ve had the unique opportunity to contribute to their visual identity in ways that blend creativity, collaboration, and heart.
From branding to album packaging to building a fully functional e-commerce site, I’ve helped shape the band’s look and feel across multiple touchpoints.
What I Designed
Logo Design
A bold, versatile mark that reflects the band’s soulful, roots-rock style. Designed to scale for everything from guitar picks to stage banners.
A bold, versatile mark that reflects the band’s soulful, roots-rock style. Designed to scale for everything from guitar picks to stage banners.
CD Packaging
I transformed hand-drawn sketches by the lead singer into a fully realized CD design—merging analog charm with digital precision. Every panel was intentionally laid out to showcase the art in a way that feels intimate and authentic.
I transformed hand-drawn sketches by the lead singer into a fully realized CD design—merging analog charm with digital precision. Every panel was intentionally laid out to showcase the art in a way that feels intimate and authentic.
Website + Online Store
I built and designed a responsive website that houses everything a fan could need—music, videos, tour dates, and merch. The integrated storefront allows them to sell shirts, albums, and more with an easy-to-manage backend.
I built and designed a responsive website that houses everything a fan could need—music, videos, tour dates, and merch. The integrated storefront allows them to sell shirts, albums, and more with an easy-to-manage backend.
